KRATING

POONPOL

is a Managing Partner of 500 TukTuks, Partner of 500 Startups and Founder of Disrupt Technology Venture.

  • Talk
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  • Biography

Designing Startup Engine

Successful startup Unicorns require 3 engines to success which are Customer Success Engine - Sale Engine - Cash to Cash engine. User Experience design plays a major role in how to make these engines work seamlessly and greatly contribute to startup’s growth.

This talk will explore how UX design can drive startup’s business starting from customer success (helping them to get the most value and satisfaction from startup’s products/services), satisfied customers will advocate product/service and have high retention rate thus improving sale creating good cash to cash engine ( good return on money invested).

Serve and inspire by UX Thailand, 2018